Branding: Influence Consumer Perceptions

Branding: Influence Consumer Perceptions

$99.00

From concept to style guide, learn everything it takes to bring a brand to life. You’ll walk through the same process a designer would and end up with your very own visual identity.  Learn the difference between a brand, identity, and logo, and how these pieces all work together to support a product and tell a story.  With the help of Pearl’s branding course, you will position your brand to stand out from the crowd and learn how to build your brand equity.
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Description

In this course, you will learn how to…

  • Identify your target market
  • Analyze your competition
  • Create messaging and value propositions
  • Define your story
  • Craft your elevator pitch

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